Give your content strategy the expert treatment.

Elevate your brand’s legs. Promote optimal growth. The doctor’s officially in.

Good content reaches your audience. Great content drives your growth.

Whether they’re hitting the search bars or their “For You Page,” your audience is distracted — especially when they’re just browsing. And when they do need you, they’re cutting through a whole lot of competitor noise to find you. Driving traffic and conversions relies on content strategy that captivates your targets when they’re not really looking and outranks your competition when they’re actually thinking about buying. Let’s talk about how to get you there.

Expertise meets results.

I come by the “Content Doctor” title honestly: I’m a Ph.D. researcher, educator, speaker and author turned marketing executive with expertise in digital media and audience-centered communications. I’ve led in-house and agency teams in brand positioning, content strategy, UX and creative production to take campaign performance and audience engagement to the next level.

Content designed to engage.

  • Brand Positioning

    Market Research

    Social Listening

    Persona Development

    Campaign Strategy

    SEO Strategy

    UX Strategy

    Content Distribution Plan

    Editorial Calendars

  • SEO Boosted Blogs

    White Papers, E-Books, Case Studies, Impact Reports

    Email Marketing

    Social Media Management

    Podcast Development

    Sales Collateral

    Product Marketing/ Experience/Instructional Content

  • Campaign Concepting

    Creative Briefs

    Scripting & Storyboarding

    Ad Copywriting

    Production Sourcing, Management & Creative Direction for Advertising Deliverables across

    • Design

    • Video

    • Animation

    • Radio

  • Information Architecture

    A/B Landing Pages

    New Template Creation

    Web Content (New and Refreshes)

    Production Resourcing, Management and Creative Direction for Full Site Builds

“Pretty much everything Rachel touches gets elevated. As extensive as her vocabulary is, ‘status quo’ doesn’t appear to be a part of it.”

Book a free consult today.

It’s like content therapy. You tell me the issues, I bring the solutions — and the tissues.